Billie Whitehouse Net Worth 2026: Wearable X Founder and CEO
Billie Whitehouse founded Wearable X, maker of Nadi X smart yoga pants. No reputable outlet has published a figure for her net worth; the only valuation on record is her 2018 $10 million Shark Tank pitch.
- Full name
- Billie Whitehouse
- Profession
- Fashion-technology designer, founder and CEO of Wearable X
- Nationality
- Australian
- Source of wealth
- Wearable X (private)
In this article
No reputable outlet has published an estimate of Billie Whitehouse's net worth. The $48 million figure on earlier versions of this page had no source, and it is hard to square with the one valuation on record: in 2018 Whitehouse asked investors on Australia's Shark Tank for $1.8 million for 18% of Wearable X, valuing the whole company at $10 million, on initial sales of about $70,000. She is the Australian-born founder and CEO of Wearable X, a New York fashion-technology company best known for Nadi X smart yoga pants.
What is Billie Whitehouse's net worth?
There is no figure from Forbes, Bloomberg, Celebrity Net Worth or a major newspaper. Wearable X is private, and its revenue, funding and her ownership stake have not been reported since 2018. The $10 million valuation she proposed on Shark Tank was her own asking price, and the investors on the show declined to back it (news.com.au). Even at that value, a founder's stake would be worth far less than $48 million. Because nothing more recent is public, this page does not give a number.

Where the money comes from
- Wearable X products. Nadi X yoga pants with built-in sensors and gentle vibration cues that pair with a phone app to guide yoga poses (TechCrunch).
- Brand commissions. In 2014, Business Insider reported that large brands were paying her company to build custom wearable projects.
- Design work and patents. Business Insider also reported the company was patenting new designs and had been bootstrapped rather than investor-funded at that stage.
Career timeline
| Year | Milestone |
|---|---|
| 2013 | Co-creates a haptic underwear prototype for Durex with the agency Havas; the campaign wins a Cannes Silver Lion |
| 2014 | Runs Wearable Experiments with co-founder Ben Moir; Business Insider profiles her |
| 2017–2018 | Launches Nadi X smart yoga pants; Kickstarter for new designs including a men's line |
| 2018 | Pitches on Australia's Shark Tank at a $10 million valuation; no deal |
| 2022–2023 | Leads the company through a cancer diagnosis and recurrence |
| 2025 | Forbes reports she is in remission |
Wearable Experiments
Whitehouse grew up in a family of seven children in Australia; her mother founded the Whitehouse design school in Sydney, and two of her siblings are Olympic skiers, according to Business Insider. She co-founded Wearable Experiments with technologist Ben Moir, with Whitehouse handling design and Moir the technology. Their first joint project was the Durex concept, a promotional prototype that drew more than eight million YouTube views and 55,000 purchase requests and won a Cannes Silver Lion. The company, later renamed Wearable X, focused on clothing with technology woven into the fabric so it stayed washable and discreet.
Nadi X
Nadi X yoga pants carry sensors at the hips, knees and ankles and a small battery and Bluetooth clip behind the knee. In June 2018 TechCrunch reported a Kickstarter campaign for four new designs, including a men's version and a redesigned app with progress tracking and custom yoga flows.
Shark Tank (2018)
On Australia's Shark Tank, Whitehouse sought $1.8 million for 18% of the business and projected $1.6 million in first-year sales and $7 million the year after. Investor Steve Baxter questioned how the sensors worked and dropped out; others said the valuation was too high, news.com.au reported. RedBalloon founder Naomi Simson praised Whitehouse personally but also passed. Whitehouse said at the time that she had spent five years building the product and that Fast Company had once named her among the most important people in technology under 30.
Recent changes (2025–2026)
In June 2025, Forbes published an interview in which Whitehouse described being diagnosed with stage 4 colon cancer in 2022 while pregnant, losing her baby, and leading the company through treatment and a 2023 recurrence. She said that in the first month after her diagnosis the company lost its biggest client, its bank failed and it faced an insurance audit. She told Forbes she first kept the details private, telling her board only that she was in treatment because she feared losing clients or her role, while giving the board frequent updates on the business. During the recurrence she set firmer limits, working around treatment and warning people that email replies would be slow. She is now in remission and still runs Wearable X as CEO and creative director.
How she compares
For other founders on this site, see Artem Petakov, investor Bill Tai and clothing founder Carly Jean Brannon.
Why there is no figure
The only hard numbers about Wearable X are from 2018: $70,000 in initial sales and a $10 million asking valuation that investors rejected. Nothing since shows how the business has grown, and she has not disclosed her stake. The $48 million figure online is not supported by any of that. Until a reputable publisher reports a figure, her wealth should be treated as unknown.
Frequently asked questions
What is Billie Whitehouse's net worth?
No reputable outlet has published an estimate of Billie Whitehouse's net worth. The only valuation on record is the $10 million she proposed for Wearable X on Australia's Shark Tank in 2018, which investors declined. The $48 million figure seen online has no source.
What is Billie Whitehouse's profession?
Billie Whitehouse is a fashion-technology designer and the founder, CEO and creative director of Wearable X, a New York company that builds sensors and haptic feedback into clothing. Its best-known product is Nadi X, a line of smart yoga pants.
What is Wearable X?
Wearable X, originally Wearable Experiments, is the company Billie Whitehouse co-founded with Ben Moir. It designs clothing with technology woven into the fabric, including Nadi X yoga pants that use sensors and gentle vibrations to guide users through poses via a phone app.
Did Billie Whitehouse get a deal on Shark Tank?
No. On Australia's Shark Tank in 2018, Billie Whitehouse asked for $1.8 million for 18% of Wearable X. Investor Steve Baxter questioned how the technology worked, and other investors said the $10 million valuation was too high, so she left without a deal.
Where is Billie Whitehouse from?
Billie Whitehouse is from Australia and is based in the United States. She is one of seven children; her mother founded a design school in Sydney, and two of her siblings are Olympic skiers, according to Business Insider.
Follow Billie Whitehouse
Sources
- Business Insider: https://www.businessinsider.com/billie-whitehouse-and-wearable-experiments-2014-8
- news.com.au: https://www.news.com.au/finance/small-business/i-call-rubbish-awkward-scenes-on-shark-tank-as-yoga-company-struggles-to-explain-its-wearable-tech/news-story/4ff2d90a4679f5a4f8f2df1c4a6a6e82
- TechCrunch: https://techcrunch.com/2018/06/18/wearablexs-smart-new-yoga-pant-is-aimed-at-the-guys/
- Forbes: https://www.forbes.com/sites/janehanson/2025/06/12/how-to-lead-a-company-through-personal-crisis-and-come-back-stronger/






