Cara Dumaplin Net Worth 2026: Taking Cara Babies Founder

No reputable outlet has published an estimate of Cara Dumaplin's net worth. The $5 million figure that this page showed before had no source, and the old text described her as a hospital nurse in Maine, which is wrong. Dumaplin is a neonatal nurse who founded Taking Cara Babies, an online baby sleep business based in the Phoenix area, in 2013. It has grown from one-on-one coaching into a company selling online courses, products and a Target partnership, and in 2026 Inc. named her to its Female Founders 500 list.

What is Cara Dumaplin's net worth?

Taking Cara Babies is privately owned and does not publish revenue or profit. Tracxn lists it as an unfunded company, which suggests Dumaplin and her family own it without outside investors, but its value has never been reported. No business outlet has estimated her personal wealth, so we do not give a figure.

Some public numbers show the size of her audience. Vox reported in January 2021 that her Instagram account had more than 1.3 million followers and that her online sleep courses sold for between $179 and $319. Those prices, multiplied across a large paying audience, point to a substantial business, but without sales figures any estimate of her net worth would be invented.

Where the money comes from

Online sleep courses

Taking Cara Babies sells video classes that teach parents how to help babies sleep, starting with a newborn class and moving to plans for older babies and toddlers. Dumaplin told VoyagePhoenix in 2018 that she began with in-person newborn classes in Scottsdale and personal coaching for 8 to 10 families a month, then moved online because demand outstripped the hours she had while raising four children.

Her method stresses building sleep habits early. In a 2019 Good Morning America segment she advised parents to give babies an empty, safe sleep space in line with American Academy of Pediatrics guidance, to recreate the snug, noisy feel of the womb with swaddling and a sound machine, and to learn a baby's sleepy cues, such as staring into space or reddening eyebrows. Her newborn class is marketed as teaching sleep skills without crying.

Products and partnerships

The Phoenix Business Journal, reporting on Inc.'s 2026 Female Founders 500 list, said Dumaplin was recognized for a new swaddle product, a partnership with Target and family lounges at Baylor University. Inc. placed her in its Changemakers category.

The Baylor lounges

KXXV reported that Baylor opened Baby Bear Family Lounges at McLane Stadium, one on each suite level and one on the main concourse, plus one at the Foster Pavilion basketball arena. The project was led by Dumaplin, a Baylor parent, and brought to life by her company. The rooms give parents a cool, private place to feed and change babies during games.

Career timeline

The 2021 donation controversy

In January 2021, parents on social media circulated Federal Election Commission records showing that Dumaplin and her husband had given about $2,000 in total to Trump campaign committees in 2019 and 2020, Vox reported. Some customers called for a boycott, and the episode was covered by several national outlets. The business kept operating and has continued to grow since, as the 2026 Inc. recognition shows.

Family and education

Dumaplin is a neonatal nurse, and her husband is a pediatrician, as she told VoyagePhoenix and as Vox also reported. They have four children. The previous version of this page said she grew up in Maine, that her parents were a nurse and a doctor, that she was pursuing a PhD in education, gave her husband's first name, and listed her age, height and weight. We found no source for any of those claims and have removed them, along with an income table that contradicted itself.

Net worth compared

Dumaplin belongs to a group of founders who turned expertise into online courses and products. Compare Tiffany Krumins, who built a baby-product business, and Allison Maslan, who sells business mentoring. See also Calvin Quallis and Bill Wooditch.

Why there is no reliable figure

Course businesses can be very profitable, but their sales are private. Taking Cara Babies does not publish revenue, has not raised outside money that would reveal a valuation, and has not been sold. Follower counts and course prices show reach, not profit. Until the company discloses figures, any number for Dumaplin's net worth is a guess.