Ben Rubenstein Net Worth 2026: Opcity Sale and Setpoint
Ben Rubenstein co-founded Opcity, sold to realtor.com owner Move for $210 million in 2018, and is now president of fintech firm Setpoint. No reliable outlet publishes his net worth.
- Full name
- Ben Rubenstein
- Profession
- Entrepreneur, real estate technology executive
- Nationality
- American
- Source of wealth
- Opcity sale, realtor.com executive role, Setpoint founder equity
In this article
No reputable outlet has published a net worth for Ben Rubenstein, and the $199 million figure that used to appear on this page had no source, so it has been removed. The page also described him as a real estate mogul who owns office buildings and warehouses. That was wrong. Ben Rubenstein is a real estate technology founder: he co-founded and ran Opcity, which Move, the News Corp company behind realtor.com, bought for $210 million in 2018, and he is now co-founder and president of Setpoint, an Austin fintech company that has raised more than $70 million.
What Is Ben Rubenstein's Net Worth?
There is no published, sourced estimate. The two company sales in his career are public, but his ownership stakes and payouts are not. A 2026 episode of the Lifestyle Investor podcast was titled around his "two 9-figure exits", which fits the $210 million Opcity sale, but the podcast did not put a number on his personal wealth either.
What can be said is where the money comes from: founder equity in Opcity at the time of its sale, executive pay at realtor.com, and his founder stake in Setpoint, a venture-backed private company whose valuation has not been reported.

Ben Rubenstein's Yearly Earnings, Monthly Income and Salary
The previous version listed a yearly income of $7.5 million, $625,000 a month and $20,000 a day. We found no source for any of it, and the numbers have been removed. Realtor.com's owner, News Corp, does not report the pay of executives at that level, and Setpoint is private.
Read Article: Bettina Looney Net Worth
Opcity and the $210 Million Sale
Opcity was an Austin, Texas, company that matched real estate agents with pre-screened home buyers and sellers. Agents paid nothing up front; Opcity earned a referral fee when a deal closed. Rubenstein was its co-founder and CEO. In February 2018 the company raised a $27 million Series A round, according to The Real Deal, which interviewed him about lead generation that year.
Later in 2018, Move Inc., the News Corp subsidiary that runs realtor.com, agreed to buy Opcity for $210 million, subject to adjustments. A report on the deal, reposted from the Austin press (copy of the report), said more than 40,000 agents and 5,000 brokers had signed up to the platform, with clients including Keller Williams, RE/MAX, Century 21 and Berkshire Hathaway HomeServices. Inman later confirmed the $210 million price when it looked back on realtor.com's turnaround in 2021.
After the sale Rubenstein stayed on and became chief revenue officer of realtor.com, a role he held from 2020 to 2022.
Setpoint (2022 to Present)
Setpoint builds software for lenders and investors in asset-backed loans, starting with real estate. It automates funding calculations, document checks, portfolio management and property valuations. Rubenstein is co-founder and president, with CEO Stuart Wall and chief investment officer Michael Lam, who was also a co-founder of Opcity.
- Series A: $43 million from investors including Andreessen Horowitz, Fifth Wall, 645 Ventures and NextView Ventures, according to the startup newsletter Unicorner (2023).
- Scale: Unicorner reported $2 billion of home transactions funded across more than 40 states, with customers such as Opendoor and Flyhomes, and an acquisition of due-diligence firm Resolute Diligence Solutions.
- Series B: $31 million from 645 Ventures, Citi and Wells Fargo in August 2024, reported by the Austin Business Journal.
- Recognition: Setpoint's February 2025 newsletter said Rubenstein and Lam had won Opportunity Austin's Growth Catalyst Award and C-Suite Leader of the Year.
Career Timeline
Dates below follow his professional profile as aggregated by Mesh, checked against the company reports cited above.
| Period | Role |
|---|---|
| 2005–2015 | Co-founder of Yodle, an online marketing company for small businesses, later sold to Web.com |
| 2015–2020 | Co-founder and CEO of Opcity, Austin |
| 2018 | Opcity raises $27 million Series A; Move agrees to buy it for $210 million |
| 2020–2022 | Chief revenue officer, realtor.com |
| 2022–present | Co-founder and president, Setpoint |
| 2024 | Setpoint raises $31 million Series B |
Early Life, Family and Education
Unicorner lists his studies at the University of Pennsylvania as diplomatic history, Latin American studies and international relations, which is consistent with the old page's claim of a Penn bachelor's degree. The old page's mention of an unnamed master's degree could not be confirmed and has been removed.
The previous version also named a wife and showed a photo captioned as the couple. No reliable source we found confirms who his spouse is, so the name and the photo have been removed. His age, height and weight were also unsourced and are not included. The earlier claim that he was born into a family of real estate developers had no source either.
See Also: Bill Holtzman Net Worth
Why There Is No Reliable Estimate
Opcity raised outside money before it sold, so the $210 million went to all shareholders, and Rubenstein's share was never disclosed. Setpoint's valuation has not been reported. Without those two numbers, any net worth figure is a guess. Note too that search results for "Rubenstein net worth" are often about the Carlyle Group co-founder David Rubenstein, a different person.
Frequently asked questions
What is Ben Rubenstein's net worth?
No reputable outlet has published a net worth for Ben Rubenstein, and the $199 million figure seen online has no source. His wealth comes from co-founding Opcity, sold to realtor.com's parent Move for $210 million in 2018, and his stake in fintech company Setpoint.
Who is Ben Rubenstein?
He is an Austin-based real estate technology entrepreneur. He co-founded and ran Opcity, served as realtor.com's chief revenue officer from 2020 to 2022, and is co-founder and president of Setpoint, a lending software company. He studied at the University of Pennsylvania.
How much did Opcity sell for?
Move Inc., the News Corp subsidiary that operates realtor.com, agreed in 2018 to buy Opcity for $210 million, subject to adjustments. Inman confirmed the price in 2021. At the time, more than 40,000 agents and 5,000 brokers used Opcity's platform.
What is Setpoint?
Setpoint is an Austin fintech company that automates the back office of asset-backed lending, starting with real estate loans. It raised a $43 million Series A from investors including Andreessen Horowitz and a $31 million Series B in 2024 from 645 Ventures, Citi and Wells Fargo.
Is Ben Rubenstein related to David Rubenstein?
We found no evidence of a family link. David Rubenstein is the billionaire co-founder of the Carlyle Group and owner of the Baltimore Orioles; Ben Rubenstein is a real estate tech founder. Search results often mix the two names.
Who is Ben Rubenstein's wife?
No reliable source we could find names his spouse. A name that appeared on older versions of this page, along with a photo captioned as his wife, could not be verified and has been removed. He keeps his family life out of the business press.
Sources
- Inman: https://www.inman.com/2021/03/03/realtor-coms-redemption-after-a-turnaround-what-comes-next/
- Repost of Austin press report: https://insurance.mampirklik.com/2019/05/austin-real-estate-startup-opcity-to-be.html
- The Real Deal: https://therealdeal.com/new-york/2018/03/14/lead-generation-has-officially-arrived-could-it-end-the-star-broker-model/
- Unicorner: https://read.unicorner.news/p/setpoint
- Austin Business Journal: https://www.bizjournals.com/austin/news/2024/08/14/austin-fintech-startup-investment.html
- Setpoint: https://setpoint.beehiiv.com/p/the-data-tapes-215b
- Mesh (profile aggregator): https://me.sh/profile/ben-rubenstein
- The Lifestyle Investor: https://art19.com/shows/the-lifestyle-investor/episodes/88b30a22-8ca6-453c-b408-7c4eea1314e3







