Alan True Net Worth 2026

No reputable outlet has published a net worth for Alan True, the Newport Beach, California, entrepreneur behind the single-family rental company TrueLane Homes and the fresh-food company True Food Innovations. The $12.5 million figure and $500,000 salary on older pages have no source. What the business press has documented is a rental portfolio of about 1,000 homes in 2018 and a food venture that put retail meal kits into Costco and Bashas' stores.

What is Alan True's net worth?

Forbes, Bloomberg and Celebrity Net Worth have not estimated it. His companies are private, and none of the reporting reviewed discloses his ownership stake, company revenue or valuation. Real estate holdings like TrueLane's also carry mortgage debt, so the value of the homes does not equal owner wealth. This page therefore does not give a figure.

Where the money comes from

TrueLane Homes

TrueLane Homes buys, renovates and rents out single-family houses in working-class markets. In January 2018 it closed the first loan in a Freddie Mac pilot program for affordable single-family rentals, arranged by Berkadia, Housing Finance reported. The deal provided about $11.1 million in a 10-year fixed-rate loan secured by 195 homes and one duplex in nine metro areas across six states. More than 90% of those homes rented at levels affordable to families earning 80% or less of the area median income, and all were affordable at 100% of median income. Berkadia's managing director said the deal addressed a gap in liquidity for single-family rentals, which had mostly been financed privately or through local banks on terms that hurt owners in low-cost areas.

At the time, TrueLane was based in Newport Beach and owned about 1,000 homes across 11 markets, with rents of roughly $800 to $1,150 a month, according to Housing Finance and a Bloomberg report republished by Finance & Commerce. The company said it planned to use the financing and future capital to expand into Atlanta, Cleveland, Columbus, Houston and Oklahoma City. The Bloomberg piece described the deal as part of a broader shift by Wall Street investors toward lower-priced homes. True, as CEO, said the company had been using internal capital to buy and rehabilitate homes since 2012 and that its markets had been largely overlooked by other institutional investors.

True Food Innovations

True also founded True Food Innovations, a Southern California company that develops fresh, preservative-free foods using high-pressure processing (HPP), which the company noted is recognized by the FDA and USDA as a natural processing technique. In October 2017 it named Robert Jones, formerly of the meal-kit company Chef'd and KPMG, as president, BevNET reported. In January 2018 the company launched True Chef Meal Kits in Texas Costco stores and Bashas' supermarkets in Arizona, with a national rollout planned through that year; Jones had been hired to run product development, strategy and corporate finance. The kits were designed for grocery shelves rather than subscription delivery. The company said they contained no artificial colors, flavors or preservatives, used fully recyclable packaging, and relied on patent-pending formulations to reach a long refrigerated shelf life.

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Other ventures

The earlier version of this page listed True as CEO of Secure Private Finance, chairman of Volume Ventures and co-founder of True Family Enterprises. Those roles appear on business-directory listings, but we did not find reporting from a reputable outlet describing them, so they are mentioned here only as unconfirmed.

Career timeline

• 2012: TrueLane begins buying and rehabilitating single-family homes with internal capital.
• 2017: True Food Innovations hires Robert Jones as president.
• January 2018: TrueLane closes Freddie Mac's first affordable single-family rental loan; True Chef Meal Kits debut at Costco and Bashas'.

Early life and education

No reliable source describes True's childhood. The old page's account of a small-town upbringing, family vacations and a quick promotion to vice president had no source and has been removed. The claim that he graduated from the University of Colorado Boulder could not be confirmed.

Family

The previous page contained a paragraph of generic praise for an unnamed wife. No reliable source names his spouse or children, so that has been removed.

Age, height and weight

His date of birth is not public, and no reliable source gives his height or weight. The earlier figures (42 years old, 5 feet 9 inches, 68 kg) had no source.

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Net worth compared

For another real estate entrepreneur whose wealth is tied to a private company, see Aaron Jungreis of Rosewood Realty Group. As with True, no reputable outlet has estimated his personal fortune.

Why there is no reliable figure

A 1,000-home rental portfolio can be worth a great deal on paper, but it is financed with debt and often shared with investors, and neither TrueLane nor True Food Innovations publishes financial statements. Without his ownership share and the companies' liabilities, any net worth number would be invented.