Founders & Entrepreneurs

Carter Cleveland Net Worth 2026: Artsy Founder and Chairman

Carter Cleveland founded online art marketplace Artsy at Princeton in 2009 and is now its executive chairman. No reputable outlet has published his net worth.

Carter Cleveland
Full name
Carter Cleveland
Profession
Founder and executive chairman of Artsy
Nationality
American
Source of wealth
Founder equity in Artsy
In this article
  1. What is Carter Cleveland's net worth?
  2. How Artsy started
  3. Artsy by the numbers
  4. How Artsy makes money
  5. From CEO to executive chairman
  6. Personal life
  7. Why estimates differ

No reputable outlet has published an estimate of Carter Cleveland's net worth, so the $26.7 million figure that appeared here, which had no source, has been removed. Cleveland founded Artsy, the online art marketplace, in his Princeton dorm room in 2009. He ran it as CEO for a decade and became executive chairman in 2019. Artsy is private, and its value, most recently reported at $275 million in 2019, is the main driver of whatever wealth he holds.

What is Carter Cleveland's net worth?

There is no reliable figure. Artsy has raised money from many investors over more than 15 years, which dilutes a founder's stake, and the company does not disclose ownership. The Observer reported in 2019 that Artsy had raised about $100 million and had most recently been valued at $275 million, a number Artsy declined to confirm. By May 2025 it had raised a total of $133.7 million in reported equity, according to AlleyWatch. Without his share, no one can turn those numbers into a personal figure.

The earlier version of this page listed a $1 million salary, a height and weight, an age of 34, a wife's name and an invented family background. None of it had a source, and it has been removed.

Carter Cleveland
Carter Cleveland

How Artsy started

Cleveland told Forbes that as a Princeton computer science student in 2008 he went online looking for a picture for his dorm room and assumed there would be a site with all the world's art on it. There was not, so he began building one. He started in physics before switching to computer science and took art history courses on the side, he told the Observer.

Art ran in the family: his parents were both passionate about art and his father is an art writer, so he grew up visiting galleries, museums and auction houses. He graduated from Princeton in 2009, according to Princeton Alumni Weekly.

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Artsy by the numbers

YearMilestoneSource
2009Artsy founded; co-founders include Sebastian Cwilich, Dasha Zhukova and Wendi MurdochObserver; AlleyWatch
2010$1.25 million seed round, two years before launchPrinceton Alumni Weekly (citing Fortune)
2013150,000 registered users and 230 million artwork views in its first year onlinePrinceton Alumni Weekly
2014$14.5 million raised from investors including Jack Dorsey, Eric Schmidt and Larry Gagosian; Forbes 30 Under 30Forbes
2017Works by more than 70,000 artists on the platformNew York Times
2019About $100 million raised; last reported valuation $275 millionObserver
2019Mike Steib, former CEO of XO Group (The Knot), becomes CEO; Cleveland becomes executive chairmanArtforum
2025$32.8 million raised per an SEC filing, bringing total reported equity to $133.7 millionAlleyWatch

How Artsy makes money

Artsy began as a free database of art with a recommendation engine, the Art Genome Project, that Forbes compared to Pandora. Cleveland soon saw that the site could earn commissions: Forbes noted in 2014 that about 60% of the art on the site was for sale. Today Artsy connects buyers with galleries and auction houses worldwide. Cleveland told Fortune, as quoted by Princeton Alumni Weekly, that he aimed to become the Amazon of the art world.

He has also said that ignorance helped. Plenty of earlier companies had tried to move art sales online and failed, and he told the Observer that had he researched how hard it was, he would probably never have started. In 2019 he put the existing art market at about $67 billion and argued that online buying could make it far larger by lowering the barriers that keep most people out of galleries.

From CEO to executive chairman

In June 2019 Artsy named Mike Steib CEO to run day-to-day operations, and Cleveland moved into the newly created role of executive chairman, Artforum reported. Cleveland said Steib had grown businesses to more than $1 billion in revenue. The Observer described Artsy at that point as the largest online art marketplace, with no clear challenger.

Personal life

In a 2017 New York Times feature on his Sundays, Cleveland, then 30, said he lived in the East Village with two roommates, practiced vinyasa yoga and had cut back on weekend work after a repetitive stress injury temporarily left him unable to type. That places his birth around 1987. He keeps his relationships private; we found no reliable source for the wife named in the earlier version of this page.

Related Article: Chaim Rajchenbach Net Worth

Why estimates differ

Sites that list a figure for Cleveland do not explain it. A founder's wealth in a venture-backed private company depends on the latest valuation, the number of shares he still holds and any shares he has sold in secondary deals, and none of those is public for Artsy since 2019. The honest answer is that his net worth has not been reported.

Frequently asked questions

What is Carter Cleveland's net worth?

No reputable outlet has published an estimate of Carter Cleveland's net worth. He founded Artsy, a private company last reported to be valued at $275 million in 2019, but his ownership share has not been disclosed.

What is Artsy?

Artsy is an online marketplace for discovering and buying art, founded in 2009 by Carter Cleveland. It connects collectors with galleries and auction houses and had works by more than 70,000 artists on its platform by 2017.

How much money has Artsy raised?

Artsy had raised about $100 million by 2019, according to the Observer. A 2025 SEC filing showed a further $32.8 million, bringing its total reported equity funding to $133.7 million, AlleyWatch reported.

Is Carter Cleveland still CEO of Artsy?

No. In June 2019 Mike Steib became Artsy's CEO and Carter Cleveland moved into the newly created role of executive chairman, Artforum reported.

How old is Carter Cleveland?

The New York Times reported that Carter Cleveland was 30 in December 2017, which places his birth around 1987. He graduated from Princeton in 2009, the year he founded Artsy.

Follow Carter Cleveland

Sources

  1. Observer: https://observer.com/2019/05/artsy-ceo-carter-cleveland-startup-art-interview/
  2. Forbes: https://www.forbes.com/profile/carter-cleveland/
  3. Princeton Alumni Weekly: https://paw.princeton.edu/article/tiger-week-carter-cleveland-09-helping-art-go-digital
  4. Artforum: https://www.artforum.com/news/mike-steib-named-ceo-of-artsy-243843/
  5. AlleyWatch: https://www.alleywatch.com/2025/05/the-alleywatch-startup-daily-funding-report-5-6-2025/
  6. The New York Times: https://www.nytimes.com/2017/12/29/nyregion/how-carter-cleveland-of-artsy-spends-his-sundays.html

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