Creators & Influencers

Brian G. Burns Net Worth 2026: Sales Podcast Host Career

Brian G. Burns is a former enterprise software seller who now hosts The Brutal Truth about Sales and Selling and sells B2B sales courses. No reputable outlet has published his net worth.

Brian G. Burns
Full name
Brian G. Burns
Profession
B2B sales trainer, podcast host, author
Nationality
American
Source of wealth
Sales courses, podcasts, consulting, books
In this article
  1. What is Brian G. Burns' net worth?
  2. Where the money comes from
  3. Career: from engineer to sales host
  4. His approach to selling
  5. Personal life
  6. Net worth compared
  7. How this page was checked

No reputable outlet has published a net worth estimate for Brian G. Burns, the B2B sales trainer who hosts The Brutal Truth about Sales and Selling podcast. The $9.4 million figure that used to appear on this page had no source and has been removed. What is documented is how he earns: more than 20 years selling enterprise software, followed by a business built on podcasts, paid sales courses, consulting and books.

What is Brian G. Burns' net worth?

Burns runs a small, private training business, and neither he nor any business outlet has disclosed what it earns. Podcast download numbers, course enrollments and consulting fees are not public. Without them, any net worth figure is a guess, so we list his net worth as not published.

Several details on older versions of this page were simply wrong. They described him as a "Wave Software developer" with degrees from Northeastern University, gave him a wife named Eileen, and said he was 62 years old and 6 feet 4 inches tall. We found no source for any of it, and the Brian Burns in those details appears to be a mix of different people. All of it has been removed.

Brian G. Burns, host of The Brutal Truth about Sales and Selling podcast
Brian G. Burns

Where the money comes from

Sales courses

Burns sells online training through his site, B2B Revenue. The courses listed there are Start the Conversation - Get The Meeting, Winning The Complex Sale, an SDR/BDR program pitched as a start to a B2B sales career, and Questions That Sell. Each includes video lessons, group office hours twice a month and one-on-one Zoom calls. Buyers can pay up front or in 12 monthly payments. Prices are not listed on the pages we checked.

Podcasts

He hosts The Brutal Truth about Sales and Selling, which Apple Podcasts lists under The B2B Revenue Network with new episodes every week and an average rating of 4.8 from about 1,100 ratings. He also hosts The B2B Revenue Leadership Show. The Beyond Quota podcast described them as two of the top 15 sales podcasts. Episodes carry his own course promotions and an Audible affiliate link. Advertising revenue has not been reported.

Consulting

According to his podcast description, he works with companies to shorten sales cycles and raise new business by mapping how their customers make buying decisions. He claims large gains for clients; those are his own marketing claims and have not been independently checked.

Books

The Beyond Quota podcast says he has written four books on B2B sales and marketing. The best known is The Maverick Selling Method: Simplifying the Complex Sale, first published in February 2009. The 148-page book describes a method for high-value business-to-business deals involving several decision-makers, based on studying successful salespeople. On Goodreads it holds a 3.72 average from about 105 ratings. Book royalties for a niche business title are usually modest, and his sales figures are not public.

Career: from engineer to sales host

In an interview on Scratchpad's Beyond Quota podcast, Burns said he started as a software engineer in Boston at a time when job ads for engineers filled page after page. Sales reps began bringing him along as a technical expert on customer visits, because he dressed well and was willing to travel. When he learned that the reps' base pay matched his target income as an engineer, he asked the vice president of sales for an open sales job and got it.

He said both of his parents worked in sales. The switch meant cutting his ponytail and driving to work instead of cycling, but he said he tripled his income within a year, in his 20s. He went on to spend more than 20 years selling enterprise software, including as an enterprise account executive, before turning to teaching sales online.

StageWhat he did
Early careerSoftware engineer in Boston, then sales engineer on customer calls
20+ yearsEnterprise software sales, up to enterprise account executive
2009Published The Maverick Selling Method
LaterLaunched The Brutal Truth about Sales and Selling and The B2B Revenue Leadership Show
2026Still publishing weekly episodes and selling courses through B2B Revenue

His approach to selling

Burns pitches his show as blunt, practical sales advice aimed at people in B2B enterprise sales. The show description names many common methods, among them SPIN selling, the Challenger Sale and solution selling, and sets his Maverick Selling Method against them. His focus is on how the buyer makes a decision rather than on scripts or closing tricks.

Personal life

The Beyond Quota podcast says Burns lives in Maryland. We found no reliable source for his age, height, weight, spouse or education, so we do not give them. His publicly listed business email appears in his podcast notes; we do not reproduce contact details on this page.

Net worth compared

For other business profiles on this site see Brian Fitterer and Brian Cernius. Like Burns, neither has a published net worth from a reputable outlet.

How this page was checked

We rebuilt this page in September 2026 using his podcast listing, his course site, a long-form interview and the listing for his book. We removed the unsourced net worth, an invented income table, a mix-up with an unrelated software developer, an unverified spouse and education, and made-up physical details.

Frequently asked questions

What is Brian G. Burns' net worth?

No reputable outlet has published a net worth estimate for Brian G. Burns. He earns from paid sales courses, his podcasts, consulting and books, but none of those revenues are public. The $9.4 million figure seen on some sites, including older versions of this page, has no source.

What is Brian G. Burns' yearly income?

His income has not been published. He sells online B2B sales courses through B2B Revenue, hosts two sales podcasts and consults for companies, but he has not disclosed revenue or earnings. Income tables on profile sites have no stated source.

Who is Brian G. Burns' wife?

We found no reliable source naming his spouse. The name given on older versions of this page could not be verified and has been removed. The only personal detail in a reliable source is that he lives in Maryland, according to the Beyond Quota podcast.

How old is Brian G. Burns and how tall is he?

His birth date, height and weight are not public. He has said he spent more than 20 years selling enterprise software after starting as a software engineer in Boston. Age and height figures on other sites have no source.

Where did Brian G. Burns get his education?

We could not confirm where he studied. He has said he began his career as a software engineer in Boston before moving into sales. The Northeastern University degree listed on some sites appears to belong to a different person and has been removed.

What podcasts does Brian G. Burns host?

He hosts The Brutal Truth about Sales and Selling, which publishes weekly and has a 4.8 average from about 1,100 ratings on Apple Podcasts, and The B2B Revenue Leadership Show. Both focus on business-to-business enterprise sales.

Follow Brian G. Burns

Sources

  1. Scratchpad (Beyond Quota podcast): https://www.scratchpad.com/podcast/episode-18-brian-burns-brian-burns-goes-from-being-an-se-with-a-ponytail-to-the-biggest-sales-podcast-host-of-all-time
  2. Apple Podcasts: https://podcasts.apple.com/us/podcast/the-brutal-truth-about-sales-and-selling-we/id327760868
  3. B2B Revenue (official site): https://www.b2brevenue.com/
  4. Goodreads: https://www.goodreads.com/en/book/show/6668795-the-maverick-selling-method

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